Monthly Archives: November 2010

Social Media Marketing…what to do, what not to do…that is the question?

Facebook Tip: Social media marketing, and any networking, should be aimed at letting other people know what you do. This is NOT because you want to sell all the first line contacts you have. This is because every person you … Continue reading

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Personality anyone?

Personality: A good practice for social media is to take a personality assessment to find out who you are, and even more importantly you can begin to think about the personality of your target audience. When you determine how to … Continue reading

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Understand why your website is important

Understand WHY your website is important to your business. A recent study indicated that around 70% of people looking to buy a product or service will visit a company’s website to get more information before they will contact the company … Continue reading

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How could you implement marketing like this for your practice?

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What is Persona Branding?

At the Insights Group, we teach something called Persona branding. It’s branding your name, your face, who you are and what you do – all as a complete package. It’s not leading with your company name. Quite honestly, it’s leading … Continue reading

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Success & Happiness

Success is not the key to happiness. Happiness is the key to success. If you love what you are doing, you will be successful. – Herman Cain

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Everyone has a favorite. What’s Yours?

Mine is chocolate and peanut butter used in combination. Just read my bio to know that I truly feel passionate about this combination! Each of us has our favorite social media site, or method to connect. Some users love Facebook. … Continue reading

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Facebook Tip: How much time does the average business spend each day on social networking?

This depends on whether they have a plan, a strategy, or just hang out. There is a lot of shiny stuff online. These would be the games you can play on Facebook. It can also be the links that you … Continue reading

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Goals

What you get by achieving your goals is not as important as what you become by achieving your goals.–Zig Zigler

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Social Media tip of the week

Update your photo! I was just using Facebook, and I am surprised by some of the photos that people use to represent themselves. Sure, if you don’t want anyone to recognize you, figure out where they met you in person, … Continue reading

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