Monthly Archives: June 2011

How does social media influence consumer behavior?

   Or, how does the consumer influence social media? The ability for average, every day users to create content online and have the message spread is influencing consumer behavior. Instead of the old model of advertisers putting interruption based ads … Continue reading

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Leadership Exposed

What is leadership to you? Where within a person does it stem from? Is it a genetic trait or can it be developed? We often see leaders and assume that they were given the position of leadership or happened to … Continue reading

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When marketing, are you thinking like a customer?

How often do we try to share as much information with a prospect as we can? Do we in our excitement share too much? Do we answer the unasked question and try to justify our position even before what we … Continue reading

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Running down the dream!

Do you have a dream worth fighting for? Is it so good that it keeps you up at night wishing you could do something else before bed? Having a dream helps us feel alive; it gives us a reason to … Continue reading

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Networking – do you hold the keys?

With all the trends in social media, the question still comes up, is networking worth it? The answer is YES. The key to making connections online is much the same as making connections in person. There are a few differences, … Continue reading

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Every day you get closer.

The Universe is looking out for you. Read this and remember your dreams. “Even though you can’t physically see a tree growing, doesn’t mean it’s not. Right? Same with the world spinning? Gravity clinging? So next time the masses are … Continue reading

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Is your Business a piece of Art?

How many remember me mentioning the concept of viewing your dental practice as a piece of artwork?  Just think about it. Is your team a Monet, Degas, Dali, or a Picasso? Maybe its a modern art piece or a living … Continue reading

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Working on the brand identity of YOU

Organic Marketing ™ We’ve been looking at how important personal branding really is. Organic growth centers around one concept, YOU. When marketing a product or service, you are really marketing yourself. Questions to consier when living your personal brand: 1. … Continue reading

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Does the World know you exist?

I have some questions for you. Who knows you exist? Does your dental practice stand out enough from the cloud that exists in your community? What makes you unique? Have you intentionally set yourself apart? These are all questions that … Continue reading

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Media choices, which one is the right one?

Okay, the question was meant to get you thinking. I don’t know that there is one right media type, I think there are many that can be used together. Let’s cover the basic types of media, there are many categories … Continue reading

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