Author Archives: Allan Curtis

About Allan Curtis

Allan mixes the philosophy of social media with it's big picture uses. If you have any questions relating to the strategy and larger questions regarding social media, such as Why should you get involved? He is the person to talk to. You'll leave the conversation ready to jump in with both feet because it sounds so exciting, and he'll have helped to map out the directions for you to follow so you have a place to start.

Beyond the big three?

If you were to answer  the question, what other social media sites do you think are important, what would you say? Plurk? Bebo? Plaxo? Buzzflash? SmugMug? Hi5?  Well, which ones? In the social media space, there are a lot of … Continue reading

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3 Dimensional Marketing for Dentists

 Thanks for stopping by our site. If you have not yet listened to our CD for Dental Teams, let us know and we will mail you one ( info@insights-group.com ). Here are the next  logical steps to see if we can work … Continue reading

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Social Media Secret Formula

I have figured out the social media secret formula! The secret formula: 1) Tell your story in small snipits 2) Tell just enough so that your audience doesn’t put it all together and realize that you are actually just nuts … Continue reading

Posted in Coaching Lessons, Social Media for Dental Teams | Tagged , | 3 Comments

Just because its BIG

Often time we fear things because of their size, reputation or some other reason. The reality is that the fear really is just a story we tell ourselves. We associate  something we hear, see  or witness in some other way, … Continue reading

Posted in Social Media for Dental Teams | 2 Comments

Pitfalls of Marketing

There are so many mistakes that marketing people can make, but there are a few obvious ones that we must recognize.  First off, don’t forget that it is not what you say, but rather what is heard that counts. Your … Continue reading

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Leadership Exposed

What is leadership to you? Where within a person does it stem from? Is it a genetic trait or can it be developed? We often see leaders and assume that they were given the position of leadership or happened to … Continue reading

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Is the Internet here to stay?

Here are some statistics to help you decide if it’s staying! Google has 1,000,000,000,000 (1 trillion) unique urls indexed          2,000,000,000 (2 billion) searches per day Youtube houses more than 80,000,000 (80 million) videos as of May 2008          It … Continue reading

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Exhibitor Shows…what’s the best way to market?

In all the years that I have participated in trade shows, I’ve observed the majority of vendors not really understanding why they are there. As much as we all want to or need to sell product to survive, the true … Continue reading

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ARE YOU KIDDING ME!

So I was watching television with my 4 year old Molly the other day and right at the good part,  commercials took over. She  turned around in my lap and said “Are you kidding me!! I don’t want to see these … Continue reading

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Security is mostly a superstition

Helen Keller said “Security is mostly a superstition. It does not exist in nature, nor do the children of men as a whole experience it. Avoiding danger is no safer in the long run than outright exposure. Life is either … Continue reading

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